46% of Your GTM Stack Spend Is Wasted

Find yours in one 30-minute call. We map every tool in your go-to-market stack against the job it actually does, show you where you are paying twice, and hand you a costed consolidation list.

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  • We look at your actual tools, seats and renewal dates, not a generic category map.
  • You get a ranked list of overlaps: which tools duplicate each other, and which licences you are paying for twice.
  • Every line carries a number: annual spend, seats in use, and what removing it saves.
  • Your full consolidation report lands in your inbox within 48 hours. No retainer, no obligation.
46%Of the average stack is licensed and never used
30 minOne focused call. That’s all we need from you
48 hoursYour costed consolidation list, delivered

Average SaaS licence utilisation is 54%. Source: Zylo 2026 SaaS Management Index.

Teams and platforms we’ve worked with

Lantum logo
Ardonagh logo
Winnow logo
Dual Fuel Corp logo
Enchant Agency logo
Aurora Capital logo
Introhive logo
IG Group logo
Pure Cyber logo
Third Space logo
Brandbassador logo
Checkstep logo
Titlewise logo
McKinney-Vento logo
Advanced Communities logo
SensaMarket logo
7D Xperts logo
Birchstone Markets logo
Preimo logo
Odore logo




















Stack Overlap Snapshot
Sample Format
Sequencing tool vs CRM sequences Paid twice
Two data providers, same accounts Paid twice
Conversation intelligence in 2 places Overlap
Meeting scheduling in 3 places Overlap
Seats bought, never activated Dormant

Illustrative sample format. Your findings are specific to your contracts and seat data.

What Happens on the Call

Thirty Minutes, Three Answers

We go through your go-to-market stack tool by tool. By the end of the call you know what is duplicated, what it is costing you, and what has to happen before you can cut it.

  • Where you are double paying: the tools whose jobs already overlap, and the licences nobody is logging into.
  • What consolidation saves: annual spend per tool, with the seat and usage data behind the number.
  • How to actually make the cut: renewal dates, notice periods, owners, and the objections you have to clear first.
  • Free. You keep the findings either way.

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The Hard Part

Nobody Double Pays on Purpose

Spotting the overlap takes an afternoon. Removing it is what stalls, and it stalls on the same handful of blockers every time. We cover the counter-move for each one.

The team prefers the tool. Run a 30-day parallel and let the usage data decide, instead of issuing a mandate.
The renewal is three weeks away. Most contracts need 60 to 90 days’ notice. Work backwards from the date, not forwards from today.
You have already prepaid the year. Cut the seat count at the next true-up, cut the tool at renewal. Both save money.
Nobody owns the stack. One owner, one contract register, one renewal calendar. Most teams have none of the three.
The history lives in there. Migrate the data and prove it landed before anyone signs a cancellation.
It is wired into the workflow. Map what the workflow does, then rebuild it in the platform you are keeping.
How long does this take?

The call is 30 minutes. Your costed consolidation list follows within 48 hours.

What do I need to prepare?

A list of your go-to-market tools, and your renewal dates and seat counts if you have them to hand. If you do not, we work it out on the call.

We just renewed. Is it too late?

No, and it is the right moment to start. Most contracts need 60 to 90 days’ notice, so replacing a tool has to begin months before the renewal date rather than in the week you get the invoice.

Will this disrupt my team?

No. Nothing gets ripped out on the call. You get a sequenced plan with owners, migrations and dates set out, and you decide what to act on.

Are you going to sell me a replacement tool?

No. We are not a reseller and we take no vendor commission. The cheapest recommendation is often to keep what you already own and cancel the rest.

Find Out What You Are Paying Twice For

Thirty minutes on a call. A costed list of every overlap in your stack and what removing it saves. You keep the findings either way.

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